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Our story

Big-league expertise, without the big-league cost.

We started Spark Story because we believe small businesses and ministries deserve the same level of marketing expertise as the big players, without the overwhelming costs. Our mission is simple: make powerful marketing simple, affordable, and effective.

Jennifer Christensen Sara Jokela

What we're built on

Strategy-driven.

AI-assisted.

Built for purpose.

Jennifer Christensen

Co-Founder & CEO

Jennifer Christensen

Jennifer brings 15+ years as a CMO and agency co-founder, where she helped scale companies 10x and lead them to Inc. 5000 success. Now she's taking that expertise and using it to partner with businesses and ministries she believes in, demystifying complex AI and marketing into clear, actionable steps.

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Sara Jokela

Co-Founder & COO

Sara Jokela

Sara's greatest joy is seeing people grow and succeed. Her unique quality is a visionary mindset coupled with detail-oriented strategic thinking, which lends itself perfectly to marketing project management. Her passion for people and natural curiosity help draw out the why and the clarity of vision behind each mission.

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More than business partners, we're friends grounded in faith. And we believe marketing can be both powerful and purposeful.

Jennifer & Sara · Co-Founders

Our vision

A world where every small business and purpose-driven organization has the tools, clarity, and confidence to compete and win in the digital age.

Our mission

To empower small businesses, nonprofits, and faith-driven leaders with AI-powered, strategy-backed marketing that's clear, accessible, and built to grow.

What we believe

Six values, one mission.

Clear is Kind

We cut through noise, tech overwhelm, and empty buzzwords, making marketing simple and actionable.

Results with Integrity

Growth matters, but how you grow matters more. We lead with transparency, ethics, and excellence.

AI + Expert Human Oversight

We use the best technology, but never at the expense of empathy, discernment, and human connection.

Small Business First

The local shop, the nonprofit, the faith-driven founder deserve the same strategies as the big brands, delivered accessibly.

Speed + Agility

We move fast so you don't fall behind.

Purpose-Driven Impact

We measure success not just in clicks and conversions, but in the difference our clients make in their communities.

Industries we serve

Local Small BusinessNon-Profit OrganizationsMinistriesService-Based BusinessesTechnology StartupsProfessional Services

Ready when you are

Let's build something worth telling.

If you're a purpose-driven founder who wants marketing that feels like an in-house team, without the overhead, we'd love to meet you.